July 25, 2018

Air Canada makes offer to buy back Aeroplan

Toronto, ON – Air Canada has made an offer to buy back its former loyalty program which it created in 1984. Air Canada is partnering with Toronto-Dominion Bank, CIBC and Visa to buy Aeroplan from its current owner Aimia, in exchange for taking over the liability of $2 billion worth of outstanding Aeroplan points, plus an additional $250 million in cash. Air Canada started Aeroplan as its loyalty program in